what is a cloud kitchen!

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• 01

  Minimum Capex

  A successful Cloud kitchen business will always have minimum CAPEX invested via clever hacks & means because you make money when you Buy, not when you sell

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  02

  Sound Agreements & contracts

  A successful Cloud kitchen will always have the best agreements in place in it's benefit be it the lock in period, exit clause, escalation of rent or any other arrangements with landlords, vendors, aggregators etc.

• 03

  A kick ass brand story

  A successful cloud kitchen will always a kick ass story to tell people about their origin, existence or operations  

• 04

  A Great Location with geographical monopoly

  A successful cloud kitchen will always have a monopoly within the region of its location. It will always aim to hit the sweet spot between product, pricing and value for it's target customers 

• 05

  Brilliant food

  A successful cloud kitchen will always have it's food as the star and will use the right ingredients (not necessarily the best ingredients) as per local palette and it's own authentic offerings

• 06

  The best quality & pricing for supplies

  A successful cloud kitchen will always have the best supply chain in place with best prices, quality and contracts for controllable items like food and non food items (obviously captured into the right formats & contracts)

• 07

  Strong Digital presence

  A successful cloud kitchen will have a strong digital presence not only limited to the aggregators but expanding via FB, Insta, PInetrest, Local search engines, Google & will use the best tools to be visible easily according to user intent in it's geography  

• 08

  Strong digital distribution of it's story

  A successful cloud kitchen will have a uniform distribution of it's content across all channels and will not depend on one channel for its existence  

• 09

  Ease of ordering

  A successful cloud kitchen will always be the easiest digital store to order from owing to it's terminology, display, pricing & ordering across all channels 

• 10

  Efficient operations

  A successful cloud kitchen will always have flawless operations and will work like a factory dishing out food consistently with the same quality, standardization & speed

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  11

  Great Packaging

  A successful cloud kitchen will always have great packaging which keeps food hot, spill free & is easy to use without creating a mess at the user's end 

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  12

  CRM

  A successful cloud kitchen will always have an efficient CRM in place and will keep a watch on the customer sentiment at all times. It will also use these tools to retain the customers and keep them engaged.